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Boutique Hotels · Case Study

Increasing Direct Revenue Without Relying on OTAs

Wildflower Inn wanted a stronger direct booking channel and better long-term online visibility. A complete digital marketing program lifted website bookings 44% and website revenue 44% from Q2 2025 to Q2 2026 while reducing dependence on third-party channels.

Wildflower Inn
The results

Numbers that moved

326
Website bookings (Q2 2026)
+44%
Bookings vs Q2 2025 (226 → 326)
$69.7K
Website revenue
+44%
Revenue vs Q2 2025 ($48.3K)
Organic
Continued search growth
Direct
Less OTA dependence

The challenge

Wildflower Inn wanted to strengthen its direct booking channel while improving long-term online visibility.

Our approach

We delivered a complete digital marketing program that included SEO, website optimization, content creation, social media marketing, search optimization, and website conversion improvements.

The outcome

Wildflower generated substantially more direct revenue while reducing dependence on third-party booking channels and strengthening its digital presence.

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